Customer Experience consultancy

Customer experience, purpose-built.

Support Main helps startups and scale-ups untangle support, documentation, and CX measurement — and build a system that scales with the team.

What we do

A full CX toolkit, one partner.

01

Customer Operations

Tooling, routing, SLAs, and the quiet machinery that makes support feel effortless.

02

Customer Support

Hands-on help building or running your support function — playbooks, macros, hiring.

03

Documentation

Help centers, internal wikis and onboarding docs that customers and teammates actually read.

04

NPS & CSAT

Set up surveying that gives you a real signal — and a process to act on it.

05

Process Design

Workflows, escalation paths and metrics that make CX a function, not a fire drill.

06

Tool Selection

Pick the right help desk, knowledge base and surveying stack — without the sales calls.

Who it's for

For founders who suddenly realise support has become a real job.

  • Your inbox is a queue and nobody owns it.
  • Customers ask the same questions — but there's no help center.
  • You want to measure NPS or CSAT but don't know where to start.
  • Your team is growing and onboarding is tribal knowledge.

Let's see if we're a fit.

Book a free 30-minute consultation. We'll talk about where your CX is today and what the next sensible step looks like — no pitch, no pressure.